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Leveraging the Top U.S. Health Trends to Drive Profitable Patient Volume

Leveraging the Top U.S. Health Trends to Drive Profitable Patient Volume

by Paula Serios | Mar 20, 2025 | Industry Insights

The healthcare landscape is changing—fast. Patients are no longer passive recipients of care. They’re savvy consumers, researching options, comparing providers, and demanding convenience, transparency, and digital-first experiences. For health system marketers, this...
Beyond Benefits: The New Playbook for Health Plan Member Retention in 2025

Beyond Benefits: The New Playbook for Health Plan Member Retention in 2025

by Paula Serios | Mar 19, 2025 | Industry Insights

Let’s be honest—health insurance isn’t exactly winning any popularity contests. As move deeply into 2025 , trust in large organizations, particularly in healthcare and insurance, is at an all-time low. Members aren’t just looking for the best benefits or even lower...
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