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IMPACT: Where Healthcare Marketing Strategy Becomes Business Reality

IMPACT: Where Healthcare Marketing Strategy Becomes Business Reality

by Rebecca Cuervo | May 1, 2025 | Industry Insights

The “I” in the GiG Model isn’t inspiration. It’s Impact — and it’s the difference between marketing momentum and missed opportunity. Let’s get incredibly honest for a moment. Strategy doesn’t fail because it’s wrong.It fails because it never gets executed right....
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